Above is an example of Henry Lever's ads for Sunlight Soap, how they were produced was simple. The ads were originally paintings that Lever had in his collection, due to the lack of copyright at the time Lever simply just imprinted the Sunlight Soap logo onto the paintings changing the original intention of the piece to that of an ad for Sunlight Soap.
Lever's example of advertising was important as it allowed for more of a soft sell approach as well as showing advertisers at the time used whatever they had to their advantage via creative manners.
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